In the late 1990’s and the early 2000’s the Internet changed everything. It allowed informational paper, like directories, phone books, other publications, to be kept up-to-date instantly without having to put ink on paper. A lot of paper went away.
On the other hand, demand increased for full-color printing projects with advanced graphics and aesthetic appeal. Business required high quality printed pieces that made an impact on their marketing efforts. Plum Grove Printers increased the volume of newsletters, magazines, and brochures it was publishing.