– GEOFENCING TECHNOLOGY –

Advertise on Mobile Phones

Target your audience using GPS location-tracking technology. Measure results both online and offline.
Talk to an expert. Call 1-800-728-0158 or book a free consultation.

Watch the Video: Geofencing Advertising

Learn how geofencing advertising captures your target audience. Then, when users read the news, search the web, play games, check the weather, or use phone apps they see your ads.

Use Geofencing Technology to Target Your Audience

Geofencing location-based advertising offers marketers a powerful way to target prospects based locations they have visited. Geofencing creates a “geofence” around target locations, or a virtual boundary that detects mobile devices.

Geofencing Neighborhood

Locations To Geofence

geofencing trade show events
TRADE SHOWS & EVENTS
Target convention centers, trade shows, conferences, arenas, stadiums, sporting events & festivals. Engage attendees post-event.
geofencing competitors
COMPETITORS
Target retailers or competitor locations and send ads to their customers. Gain insight about foot traffic in geofenced locations.
geofencing houses
HOUSES
Addressable geofencing targets households - up to a million addresses. Powerful add-on for direct mail campaigns!
geofencing buildings
BUILDINGS
Target retail locations, restaurants, franchises, gas stations, hotels and even your own business (for customer loyalty campaigns).

Geofencing Targeting

Geofencing Captures Devices

When people enter a geofenced location, they become part of an audience pool who can see your digital ads. Geofencing uses GPS technology and cross-device matching to capture devices. Then, the mobile phones, tablets, and laptops captured will show your ads. People do not need to be in the geofenced location to see your ads.

Advertise on Mobile Phone Apps

Digital ads provide brand awareness and keep your business top-of-mind. Promote your message in phone apps, tablet apps, and online. Ads can be static images, animated GIFs or video ads. Over 600,000 apps in network – news, sports, games, music apps, and more.

Geofencing Phone Ad

Geo Fencing Results

Measure Results

Track exactly how many people saw your ads and visited your website (online) or business (offline). We provide you with a dashboard to view your ad metrics and performance. Plus, with geofencing technology we can track how many people physically visited your store, event or other location after viewing your ads.

Performance Metrics

Impressions
A total count of the number of times ads are shown to prospects
Clicks
The total number of times prospects have clicked on your ads and visited your website
Click-through Rate
Percentage of people who click your ads out of the number of ads shown
Walk-Ins
Track physical foot traffic to your business locations (geofence your own locations)

GEOFENCING PRICING

Campaigns starting at $1,495 for 175,882 digital ads.

Digital advertising with geofencing starts at $8.50 CPM (cost per thousand ads shown). No contracts required. Initial setup cost, monthly maintenance fee and other conditions apply.

FAQs

The geo fence captures mobile devices through GPS technology. Other devices may be captured using cross-device matching.

One way cross-device matching determines that two devices, like a phone and laptop, belong to the same person is that the same user logs into the same account on each device. For example, you login to your bank app on your phone, and then on another occasion you access your bank account online. Cross-device matching makes the connection that both devices belong to the same user.

Devices do not have to be in the geofenced location to see ads. Once a device has been captured, ads may be served at any time while a person is using phone apps.

Geofencing accurately targets a location within 16 feet.

Up to 1 million addresses can be targeted per campaign.

Campaigns should be a minimum of 30 days, and can remain active for any length of time.

Geofencing is legal and complies with all privacy laws. Mobile phone users have opted-in to advertising networks through terms and conditions in free apps, including news, weather apps and games.

In compliance with privacy laws, you will not know personally identifiable information about the people who have seen your ads (no visibility of names, phone numbers, email addresses, etc.). You do have access to data on how your ads performed by location and other factors.

No. There are many, many forms of digital ad targeting, so users do not know exactly how they have been targeted.

For a phone to be captured in the geofence, location services must be turned on and reception good. Typically 40% of devices are captured.

Changes may be made at any time during a campaign. There is no charge to update your ad creative, adjust the campaign or allocate your budget differently.

Ready To Get Started?

Talk to a marketing expert at 1-800-728-0158, send us an Email or submit the form below with details about your request and we’ll get back to you within 1 business day.
  • Drop files here or
    Accepted file types: tif, tiff, eps, ai, psd, bmp, gif, jpg, png, pdf, indd, pptx, docx, qxd, qxp, zip, tar, dmg, jpeg.

    Max File Size: 1 GB

Geofencing Advertising

Geofencing Phone Ad
Mobile Phone Advertising
Target your audience using GPS technology.
Digital Ads with Direct Mail
Direct Mail + Mobile Ads
Amplify your message using addressable geofencing technology.
Internet TV Advertising
Internet TV Commercials
Show ads on Xbox, PlayStation, Roku, Amazon Fire TV & more.

Plum Grove

Plum Grove

informed_delivery

Plum Grove

eddm

Plum Grove

new_movers

Plum Grove

addressable_geofencing

Plum Grove

geofencing_ads