– ADDRESSABLE GEOFENCING –
Target Mailing List Contacts
Advertise on Mobile Phones
Amplify your message by combining direct mail marketing with digital ads. Measure results both online and offline.
Webinar: Direct Mail + Digital Ads with Geofencing
Watch the webinar recording to learn:
- Benefits of direct mail + digital ads
- What is geofencing?
- Example campaigns
- Measuring performance online and offline
- How to get started
Advertise in Mobile Apps
Mobile phone ads provide brand awareness and keep your business top-of-mind before and after your direct mail campaign reaches your prospects. Promote your message in phone apps, tablet apps, and online. Ads can be static images, animated GIFs or video ads. Over 600,000 apps in network – news, sports, games, music apps, and more.
Places Ads Can Be Shown
Target Your Audience
Addressable geofencing targeting begins by building a mailing list for your audience. Target people by their location, demographics, age, income, preferences and more. Then, a virtual (invisible and undetectable) geofence is traced around the locations that you want to see your mobile ads.
Geofencing Captures Devices
Geofencing uses GPS technology and cross device matching to capture the devices in the locations on your mailing list. Then, the mobile phones, tablets, laptops, and internet televisions captured will show your ads.
Track exactly how many people saw your ads and visited your website (online) or business (offline). We provide you with a dashboard to view your ad metrics and performance. Plus, with geofencing technology we can track how many people physically visited your store, event or other location after viewing your ads.
Full-Service Mailing Department
– We Mail over 2.8 Million Pieces / Month –
$1,870 gets you 175,882 digital ads shown.
Digital advertising with geofencing starts at $8.50 CPM (cost per thousand ads shown). No contracts required. Initial setup cost, monthly maintenance fee and other conditions apply.
Starting at 30¢ per contact (includes postage).
We offer highly competitive pricing on design, printing, mailing and postage optimization services.
The geo fence captures mobile devices through GPS technology. Other devices may be captured using cross-device matching.
One way cross-device matching determines that two devices, like a phone and laptop, belong to the same person is that the same user logs into the same account on each device. For example, you login to your bank app on your phone, and then on another occasion you access your bank account online. Cross-device matching makes the connection that both devices belong to the same user.
Devices do not have to be in the geofenced location to see ads. Once a device has been captured, ads may be served at any time while a person is using phone apps.
Address targeting based off of plat line data from property tax and public land survey info for extreme precision.
Up to 1 million addresses can be targeted per campaign.
Campaigns should be a minimum of 30 days, and can remain active for any length of time.
Geofencing is legal and complies with all privacy laws. Mobile phone users have opted-in to advertising networks through terms and conditions in free apps, including news, weather apps and games.
In compliance with privacy laws, you will not know personally identifiable information about the people who have seen your ads (no visibility of names, phone numbers, email addresses, etc.). You do have access to data on how your ads performed by location and other factors.
No. There are many, many forms of digital ad targeting, so users do not know exactly how they have been targeted.
For a phone to be captured in the geofence, location services must be turned on and reception good. Typically 90% of devices are captured.
Changes may be made at any time during a campaign. There is no charge to update your ad creative, adjust the campaign or allocate your budget differently.